Flag Luxury Group with Christie’s International Real Estate Launch Sales for The Ritz-Carlton Residences, New York, NoMad’s Limited Collection of 16 Penthouses
NoMad’s 500-Foot-High luxury penthouses will welcome owners in late 2021
New York, New York (September 20, 2021) — Christie’s International Real Estate today announced that the company’s New York City brokerage, through Erin Boisson Aries and her team, will launch the sales of Rafael Viñoly-designed The Ritz-Carlton Residences, New York, NoMad – Manhattan’s newest luxury penthouse residences rising 500 feet in the air later this summer. Featuring unobstructed panoramic views, the new soaring tower welcomes the incomparable leaders of luxury to the heart of one of New York’s most sought-after neighborhoods, NoMad.
Set to accommodate the needs of both pied-à-terre residents and their guests, the top four floors include a limited collection of just eight one-bedroom and eight two-bedroom stunning penthouse residences. Complete with signature comforts, the penthouses feature panoramic views, custom-designed interiors, and the unparalleled gold-standard service and amenities one can expect only from the timeless luxury brand. Unlike any other product ever developed in Manhattan, the penthouses serve as the perfect pied-à-terre and efficient tax structure for out-of-town owners: owners and their families have the ability to stay for up to 120 nights per year.
Generously proportioned with approximately 10-foot ceilings and flooded with sunlight through expansive, oversized picture windows [with over 160” of diagonal expanse], each penthouse delivers unobstructed views from the Empire State Building down to the Statue of Liberty. An exclusive destination, The Residences elevates luxury living with top-tier amenities, including a spa, wellness center, Club Lounge, fine dining, a rooftop bar and several event spaces as well as business and an a la carte menu of guest services.
Nobel-prize nominated, and Michelin-starred Chef José Andrés will open his acclaimed Zaytinya and The Bazaar restaurants within the hotel to provide guests with an elevated dining experience as well as a curated in-residence menu for Owners. The property is also home to one of the highest rooftop bars in lower Manhattan with two terraces and unmatched skyline views that will also be curated by José Andrés and ThinkFoodGroup. A wellness floor – inclusive of the renowned spa – and a range of à la carte, meticulous services are available for Owners and their guests.
The Penthouse Residences are destined to appeal to local and international buyers, as well as brand loyalists—due in large part to its highly sought-after central Manhattan location. “There is so much vibrancy in Downtown Manhattan and we are at the center of it all,” said Dayssi Olarte de Kanavos, President and COO of Flag Luxury Group, the developer for the project. “NoMad/Flatiron offers easy access to the best restaurants, boutiques, parks, and cultural sites, bordering both the Downtown and Midtown Manhattan neighborhoods.”
Speaking directly to the new, first-of-its-kind offering, Erin Boisson Aries, Managing Director of Sales for the Residences and founder of the Erin Boisson Aries team at Christie’s International Real Estate said: “Finally, New York City has a residential offering particularly designed for the many international and domestic buyers who’ve always called New York their home away from home. And, moreover, for the many New Yorkers who left in the pandemic, and the many before who migrated south and to other tax favorable jurisdictions, a luxury pied-à-terre offering like The Residences provide the perfect location to reclaim a foothold in the best city on earth. New York is back and stronger than ever before – we can’t wait to show what a pied-à-terre at The Residences offers when in town.”
The NYC headquarters of tech giants Facebook, Amazon, and Google, part of the tech corridor—the Big Apple’s answer to Silicon Valley—are just a few blocks away. This limited collection of penthouses caters to the bicoastal executives and the larger C-suite, as well as their HR teams, where the penthouses could serve as the perfect recruitment tool or chic alternative to the corporate hotel.
After a tumultuous year for New York City where in-person showings were prohibited and travel was impossible, the real estate market in NYC is now posting its strongest year in over a decade. In the first six months of 2021, the amount of luxury contracts signed over $4M, a barometer for the health of the overall market, is nearly double the number of contracts signed in the same period in 2019, before the pandemic. Penthouses in particular are breaking new records, with top-floor homes frequently trading in the $100M+ arena. “What’s so special about the penthouse residences is they offer the same dramatic, helicopter views without the enormous price buyers have become accustomed to paying,” said Boisson Aries.
Among the many disruptions and changes created in the last year, the Covid-19 pandemic accelerated the desire for a more limited, yet still flexible residence in New York City without forgoing any of the services and amenities. Many buyers have shifted their lifestyle and are taking larger private residences just outside the city or in other less densely populated parts of the United States and the world. However, New York City remains their playground, their home away from home, where they can work, shop, dine, and go for entertainment all in the same visit. But now instead of living here full-time, when they’re in town, they’re here for shorter stays. Boisson Aries shared: “We are seeing buyers domestically, as well as overseas, requesting smaller residences with all the amenities expected at the top end of the market.
As buyers today increasingly travel with the seasons, today’s nomadic buyer “appreciates having homes in different locations and being able to lock and leave,” says Erin Boisson Aries. “The historic brand adds a level of luxury our prospective buyers have confidence in and with interest already generating from south Florida, the west coast and around the world, we’re confident our first residents will enjoy the best-in-class service and the unparalleled accommodations that The Residences will provide.”
Prior to the launch of sales, the sales team located inside Christie’s Auction House in Rockefeller Center have seen interest generate worldwide to their pre-sales website. Marriott loyalists, owners of restricted stay residences worldwide, New Yorkers who now live in Palm Beach and Colorado, as well as those from California and Georgia, Dallas and Chicago are among those early, pre-sale registrants. Interest from those in the tri-state area, Long Island, Westchester, Connecticut and Northern New Jersey has come in as well, as these buyers see a perfect opportunity to leisure in the city or spend the night after a long day at work. Internationally, we’re seeing strong interest from Dubai, Singapore and Hong Kong, where branded residences are commonplace, as well as India, London, Mexico and beyond.
The NoMad neighborhood is steeped in history but feels thoroughly modern with its selection of high-profile restaurants and luxe high-rises. Located at the crossroads of 28th and Broadway, this dynamic location connects to Manhattan’s quintessential points of interest, including signature shopping spots, museums and parks.
LOBBY AND ARRIVAL
With a 24-hour doorman and concierge staff, the lobby lounge welcomes guests with tea service and custom food and beverage options provided by Chef José Andrés’ ThinkFoodGroup.
The limited collection of custom-designed one- and two-bedroom penthouse residences range from 911 to 1848 square feet. The perfect pied-à-terre allows homeowners to occupy their Residence for up to 120 days each year and up to 29 days in any 36-day period.
Each penthouse can be delivered with full, personalized interiors and come resident-ready which feature full-service Poliform kitchens with honed white quartzite counters, custom-designed glass cabinetry, a suite of Miele appliances – including speed and steam ovens, an induction stove and dual-zone wine storage. The luxurious bathrooms have been expertly crafted featuring Bardiglio Nuvolato marble from Italy and Duravit soak tubs. Each residence also includes a powder room, ample storage and closet space and a washer and dryer in unit.
SERVICES AND AMENITIES
The Residences offers two spectacular fine-dining restaurants, Zaytinya and The Bazaar, and a rooftop bar all carefully curated by the award-winning, Michelin-starred chef, José Andrés.
The Club Lounge also welcomes guests to enjoy an a la carte menu, a rotating collection of culinary delights and a dedicated space to wine, dine or relax.
With access to over 11,000 square feet of luxury venue space, owners can entertain in a 3,500-square-foot grand ballroom with 17-foot-high ceilings, as well as a unique and expansive terrace for outdoor functions, overlooking NoMad’s iconic architecture.
Additionally, the hotel has state-of-the-art fitness facilities as well as a wellness floor complete with saunas, relaxation lounges and signature spa treatments available upon request.
PRICING & AVAILABILITY
One-bedroom residences are available from $3,500,000 and two-bedrooms from $6,600,000.
The Erin Boisson Aries team at Christie’s International Real Estate is exclusively managing sales and marketing for the project. The sales gallery for The Residences is located inside the Christie’s New York auction house located at 20 Rockefeller Plaza, New York and offers private showings by appointment. To schedule, please contact (929) 374-1031 or email firstname.lastname@example.org. Visit rcpenthousesnewyork.com for more information.
Anticipated occupancy is late 2021. Prices and availability are subject to change without notice.
About Christie’s International Real Estate
Christie’s International Real Estate has successfully marketed high-value real estate around the world for more than 30 years. Through its New York City brokerage and invitation-only Affiliate network spanning 49 countries and territories, Christie’s International Real Estate offers incomparable services to a global clientele at the luxury end of the residential property market. The company has offices in London, New York City, Hong Kong, Los Angeles, and Palm Beach, and its affiliated brokerages have recorded approximately US$500 billion of real estate transactions over the last five years. (Data as of June 30, 2021.) For additional information, please visit christiesrealestate.com.
About The Erin Boisson Aries Team
Erin Boisson Aries and her industry leading team are global real estate specialists at Christie’s International Real Estate. The founding and premier team at the auction house, they are entrusted with the firm’s most important clients. The team represents developers, investors, sellers and buyers locally and from around the world transacting in the most architecturally significant and design driven real estate across the city. Prior to helping launch the brokerage at Christie’s, the Team was the top performer at their previous brokerage, selling over $450M in their final year and were ranked number two in the city and number four in the country.
About Flag Luxury Group
Flag Luxury Group is a privately held real estate development company headquartered in New York City with a primary focus on luxury hotels and residences as well as land-based entertainment and retail projects. Flag Luxury was formed in 1997 by Dayssi and Paul Kanavos, who were driven by their passion for luxury hospitality and their desire to bring a forward-thinking perspective to the industry. Our ability to identify, acquire and build world-class projects in premier gateway city locations has established us as a leading development company in our industry.
The Ritz-Carlton Residences, New York, NoMad are not owned, developed or sold by Marriott International or its affiliates (“Marriott”). RP 1185, LLC uses The Ritz-Carlton trademarks under a license from Marriott, which has not confirmed the accuracy of any of the statements or representations made herein.